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Component Hardware Group® Names New VP of Global Marketing

Lakewood, N.J. – January 20, 2017 – Component Hardware Group Inc., a manufacturer and distributor of premium plumbing and specialty hardware components for the Foodservice, Institutional, Healthcare and Commercial markets, is proud to announce and welcome Ron Ratell as the company’s Vice President of Global Marketing. Ron will be responsible for leading the strategic plan and tactical development and execution of the marketing function including new products, branding, market research, and portfolio management.  In his new role, Ron will report directly to Component Hardware Group President & Chief Executive Officer Harry Franze.

“We are pleased to have someone with Ron’s strong results oriented experience leading our marketing and product management teams,” said Franze.  “Ron brings a unique set of skills with a fresh perspective on how we drive growth through focusing on our customers and key market segments.”

With over twenty years of global marketing, and business operating experience, Ron comes to Component Hardware Group from Apex Tool Group where he was a Director of Global Marketing / Strategic Business Unit Manager.  Prior to Apex Tool Group, he was with Ingersoll Rand and Eaton Corporation where he continually advanced to new roles with increasing responsibility in operations and marketing.

“With such strong premium brands as Encore®, Flame Gard®, and Keil®, I am excited to bring my extensive marketing experience to a fast growing, customer centric, and performance driven organization,” said Ratell.

Ron has a Bachelor’s Degree in Engineering from The Ohio State University, Columbus, Ohio and a Masters of Business Administration from Indiana University, Bloomington, Indiana.


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